Thoughts

Your small business #goals aren’t dead. Break into 2021 with smart strategies.

So, let’s be real for a minute. How’s your marketing performing this year?

If you are crushing 2020 with smart strategies and flawless execution, then by all means, close out of this tab, pour yourself a nice tall glass of lemonade, and start stacking that cash. 

Ohhhh, right… pandemic.

Suffice it to say that this has not exactly been a year for #goals. Expectations got dashed. Piggy banks got smashed. Businesses crashed.

But here’s the thing: You’ve still got a massive opportunity to take the solid small business you’re running and make it go gangbusters.

No, really. You do! The beauty of being a small business comes in its ability to bob and weave where the big guys lumber. Change is your bread and butter. The very best thing you can do is set smart new goals that allow you to roll with the punches.

And by smart, we mean SMART—Specific, Measurable, Attainable, Relevant, Timely.

Think of your pie-in-the-sky aspirations as a staircase, and your SMART goals as steps. Set as many as you want for your small business, as long as you’re sure they keep leading you to where you want to go.

For us, this email series has been one step in our goals staircase. We want to be seen as a thoughtful, creative space, AND a force for closing the gap between small businesses and their audiences. 

So… 

  • If your 2020 marketing didn’t produce the results you wanted…
  • If you felt like you were guessing at what to say in your sales emails….
  • If you know your website stinks but don’t know how to fix it…
  • If your ad spend felt like lighting money on fire and watching it burn…

We can help. It’s what we do. But don’t take our word for it; see for yourself.

We’re also on Facebook, LinkedIn and Instagram (@emagencyinc), and we’re hanging out in our office right in the heart of Winter Garden. 

Have lemonade, will travel. 

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